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ZeroB places at the center of its challenges the interpretation of the Chinese ideogram that represents the concept of "crisis" (危, 机, Weiji). "Crisis" in Chinese is a combination of "danger" and "crucial point" (the word Ji - 机 - is often confused with "opportunity", that is instead expressed by the combination jihui, 机会). Reaping the "crucial points" managing the "dangers" of a market in "crisis" allows ZeroB to grow at a pace adaptable to the constantly changing nature of the market itself.

ZeroB has developed its activities of consulting, development, service, training and research in computer science, domotics and communication by laying the groundwork to open to mobile computing, pervasive IT and to the evolutions in process methodologies and modeling, while not neglecting even the areas and technologies in more traditional and consolidated sectors.

ZeroB continues to broaden its vision and mission to new horizons to be more "frontier" and therefore the ideal partner for those who believe that the "decline" of the market is an opportunity to get rid of the old dross of the past, thus interpreting the best features that have always distinguished the serious part of Italy: creativity, commitment, willingness.

ZeroB focuses on the interpretation of the concept of “crisis” in Chinese, a combination of “danger” and “crucial point”: the “crisis” may become an “occasion”, if you manage with dedication and creativity the “crucial points” imposed by the “danger” of change and if you gather, in “decline”, an opportunity of progress, development, growth.

ZeroB has used the occasion due to the crisis of the recent years to enhance its activities of consulting, development, training and research in the traditional fields of ICT and to open to mobile computing, pervasive computing, methodological evolutions and communication, too.

ZeroB continues to broaden its horizons with creativity, diligence and willpower, in order to guarantee interesting returns on investments employing and developing its qualities of Efficacy, which means doing the right things, Efficiency, which means doing things well and Cost-effectiveness, which means making investments and obligations bearable.

ZeroB focuses on the interpretation of the concept of “crisis” in Chinese, a combination of “danger” and “crucial point”: the “crisis” may become an “occasion”, if you manage with dedication and creativity the “crucial points” imposed by the “danger” of change and if you gather, in “decline”, an opportunity of progress, development, growth.

ZeroB has used the occasion due to the crisis of the recent years to enhance its activities of consulting, development, training and research in the traditional fields of ICT and to open to mobile computing, pervasive computing, methodological evolutions and communication, too.

ZeroB continues to broaden its horizons with creativity, diligence and willpower, in order to guarantee interesting returns on investments employing and developing its qualities of Efficacy, which means doing the right things, Efficiency, which means doing things well and Cost-effectiveness, which means making investments and obligations bearable.